SEO (search engine optimization) is the process of optimizing your website, in order to help you rank higher in search engines when motivated sellers are looking for services like yours.
It’s no secret that SEO can be a very profitable marketing channel for investors. But if you want access to the highway of organic searches going on every month, you need to build an onramp. That’s exactly what we do in our SEO Kickstart. We’re exclusively focused on SEO for real estate investors, and have experience helping over 50 investors (and counting) across markets rank higher.
The truth is, it’s never been harder to rank on the front page as it is now. Many agencies or marketing companies only build spammy or PBN (private blog network) links that risk getting you penalized. They may not include copywriting, or may not optimize your site directly.
With Adwords Nerds, our team will optimize your site from beginning to end, building you a strong foundation to help you rank for motivated seller searches without the risk of getting penalized by shady practices.
During the SEO Kickstart, our team will optimize your site in 4 phases:
Phase 1 – Foundation
It all begins with a call, where we’ll chat with you to learn your top target areas, and anything unique about your company that’s relevant to our work. We’ll set up goal tracking and analytics so you can measure traffic or impression improvements, and any leads that you might gain. We’ll also give you access to a reporting dashboard for your website, so you can check in whenever you want and watch the improvements.
Phase 2 – Local Optimization
Next, we’ll make sure you have your Google business listing set up and optimized properly, and help you verify your address (if needed).
Phase 3 – On-Site Optimization
Here we’ll write unique copy, create new content as needed, and optimize some of your existing pages, all to help you rank for motivated seller searches in your top target areas. We do our copywriting totally in-house, and make sure to try and highlight the things that make your company and service unique.
Phase 4 – Off-Site Optimization
With your site optimized, we’ll work on helping you build high-quality links and reviews to help improve your authority and rank higher over time.
Along the way, you’ll receive communications and updates from us, monthly reports, access to a dashboard where you can check your progress anytime, and a chance for monthly calls with our team to review any questions, concerns, or progress.
SEO is a long-term investment in your company. Instead of paying for each click, you’re paying to optimize your site and rank as high as possible, in order to get more motivated sellers to your site.
Unlike PPC or online ads, once you’re ranking high you don’t have to pay per click. Some investors who rank really well actually don’t spend any money on paid ads, they simply get all their deals through ranking well in search engines. That means that even if the cost of PPC gets driven up, once you’re ranking high, you can still gain organic leads without paying for each one.
There’s also been some data that shows that there is more trust that searchers have in organic results. The idea is that if you’re ranking high, it’s because you’re one of the best, not just paying to be there like sponsored placements or ads are.
SEO is a long-term investment in your company, and any reputable SEO company can’t, and won’t promise results. The reason is we simply can’t control how often sellers in your area search, the competition in your market, and Google (and other search engines) don’t disclose their algorithms.
What we can tell you is our proven track record of hitting our goal. When you work with our team to optimize your site, our goal is to help you rank on page 1, for a wide variety of motivated seller searches, in your top cities/areas.
To date, we’ve had 80% of clients rank on page 1, for 4 out of 5 of their target areas. All clients improved ranking, showing for more words, and showing higher, than before we started. And some have gained organic leads or closed deals during the program.
So if you know that you want to invest in SEO for your company, and want it done right, reach out and see if we’re a good fit.
Unlike some other agencies, we’re exclusively focused on serving real estate investors.
We know our stuff. Our team members are experts at what they do.
We’ve helped hundreds of REIs get online leads.
“WOW …you’re the bomb! I ran the serps ranking tool and we also went up on (sell my house fast Houston and we buy houses Houston.) YOU DID THAT!!!!! Super excited to see how things progress. We would want to keep you on board (FOREVER) to make sure we remain at the top through the lifetime of the company.” – Ron
Have questions? Interested in learning more about our SEO Kickstart? Schedule a free strategy session. We’ll learn more about you, your goals, and help you identify if we’re a good fit. Or, feel free to browse all our marketing services.