Social Proof for Motivated Sellers: 6 Ways To Maximize Conversions

Reputation is everything in real estate. It takes hard work to build a good reputation, and even the slightest blunder can ruin it. And, today, with social media (and the internet in general), it’s really easy to check the track record of a specific company, your real estate investing business included. To help you create

The Best AI Tools for Real Estate Investors

Artificial intelligence (AI) brings disruptive innovation across industries, but will it ever transform real estate deals as we know them? Opinions vary, and since real estate investing is five to ten years behind the curve on trends in digital marketing (and adoption of software in general), we will have to wait for a conclusive answer

What Does It Take To Become A Real Estate Investor? (Part Three)

You are reading the third installment of a series about making the first steps in real estate investing. What follows are interview excerpts from episodes of our REI Marketing Nerds podcast where guests, real estate investors who are active across markets, share how they got into the industry. In part one of these series we

Closing Different Types of Real Estate Deals as an Investor

If you’re following the AdWords Nerds blog, you know that we’ve covered a lot of topics about real estate investing. What we haven’t covered yet, though, is closing different types of real estate deals, which we’ll remedy in today’s article.  At first glance, this might seem like a topic for newcomers, but what follows is

11 Tips to Excel as a Real Estate Investor

There is no such thing as a foolproof roadmap for success in real estate investing. Every single investor brings their unique qualities to the table (innate entrepreneurial instinct, people skills, systems thinking, or something else) which are then put to the test in the harsh conditions of real estate markets. And while some investors manage