Real estate investor using PPC? This public service announcement about negative keywords is for you:
If you’re running AdWords to generate motivated seller leads, your negative keywords are just as important as your positive ones!
Every Real Estate Investor wants to know “the right keywords to target” in order to bring in more motivated seller leads from Google Ads.
And I get it! Keywords are extremely important. We even did a research project with Investor Carrot that analyzed over 3 million data points, trying to find the Real Estate Investing keywords that produced the most deals.
(If you want to know more about ppc for real estate investors in general, just check out our Ultimate Guide To PPC for Real Estate Investors.)
There’s a problem, though:
Keywords are only part of the story.
Increasingly, Google is pushing more and more investors towards highly-automated, “algorithmic” ad campaigns.
That means that Google exercises more and more control over who sees your campaign and why.
And while that could be amazing for a different industry, time and again we’ve seen evidence that Google simply doesn’t understand what real estate investors are looking for.
In order to get the most out of Google Adwords moving forward, real estate investors need to sculpt their traffic by making sure they don’t just tell Google who they want to target…
But who they don’t want to target.
That’s where negative keywords come in.
(Just want our list of negative keywords for real estate investors? Click here to skip to the end of the article to grab the list!).
In order to understand what negative keywords are, you need to understand a few basic concepts:
Keywords, match types, and search queries.
A keyword is simply a way of telling Google what kind of traffic you want.
Take the keyword sell my house – a CLASSIC! Every real estate investor out there is going to want to target this keyword, since the person searching for this has a house they want to sell. Perfect.
A search query is something a user actually types into Google. This could be anything from pizza place near me to shoes to who was the guy who played Anakin Skywalker? You know, the dude with the hair.
You might think you can just type your keywords into Google Ads and be done with it…but that’s not quite how it works.
See, the thing is – people type all sorts of crazy stuff into Google. It’s very hard – impossible really – to predict all the weird things people are going to be searching for.
If Google only ever showed your ads to people who type in the exact same thing as your keywords, you’d miss out on a lot of potential ad views.
(And Google would miss out on a lot of potential ad revenue, although I’m sure that’s just a coincidence.)
What if someone misspells a term…like typing in “sheo” instead of “shoe”?
What if someone types in “pizza parlor near me”…should none of the “pizza place” ads trigger then?
What if someone types in “Anakin Skywalker guy”? Is that really a completely different search?
Google knows that if it required advertisers to come up with and actively target every single possible search query, most people would miss out on the majority of the traffic available to them. That’s not great for advertisers, and it’s not great for Google.
To get around this problem, Google uses match types to figure out exactly how much leeway it gets to use when matching your ads to a given search.
There are three basic match types in Google, each of which is identified by it’s punctuation:
[Exact Match] keywords are typed within brackets. Exact Match means that Google has very little leeway in interpreting what we want; when we use this match type, Google should trigger our ads only when someone types in the exact phrase inside the brackets, plus some minor variations.
Example:
[sell my house fast]
….Should only ever trigger if someone searches for:
sell my house fast (or, sell my home fast)
“Phrase Match” keywords are typed in quotation marks. Phrase Matches try to ensure that all the words you place between the quotation marks are present when your ad gets triggered, but allows for additional terms to be added to the beginning, middle, and end.
Example
“sell my house fast”
….Should only ever trigger if someone searches for something like:
sell my house fast in Cleveland, or I need to sell my house fast, or sell my house in grand theft auto V
Broad Match keywords are typed in without any punctuation at all. Broad Matches are more like general topics you want Google AdWords to look for. They can trigger on a variety of different related searches.
Example
sell my house fast
…should trigger on searches like:
sell my house, or Zillow, or home sales near me
Regular (or “positive”) keywords ask Google to show our ads when certain searches pop up.
Match types, as explained above, control how much leeway Google has when matching our ads to a given search.
As you can see from some of the examples, though, that’s not always a good thing.
A real estate investor probably WANTS to show up when someone types in sell my house in Cleveland. They probably DON’T want to show up when someone types in sell my house in grand theft auto V.
This is where Negative Keywords save the day.
Negative keywords prevent our ads from showing up when certain words are present. This allows us to selectively remove certain searches we know are bad for business from our accounts, while still retaining the flexibility of the different match types.
Take our example from above. Let’s say I’m targeting “sell my house.” That’s my positive keyword.
This means that people who type in:
But, if someone types in:
“sell my house in grand theft auto”
…Google will detect the phrase “grand theft auto” and not show our ad, saving us some cash.
Pretty cool, huh? Especially in Real Estate Investing, where clicks can be quite expensive, this can have a massive impact on your cost per lead over time.
Using negative keywords can have a MASSIVE positive impact on your Google Adwords performance!
Here’s a brief list of just some of the benefits:
I did an entire tutorial just on adding negative keywords to you Google Ads Account. Check out the video for the full walk through!
Keyword Match Types apply to negative keywords just like they do to positive keywords…so which match types should you use?
Generally, we recommend using phrase match keywords for your negative keywords. This is a good balance between conservatism (removing only the narrowest possible search term, as with an exact match) and efficiency (removing a large variety of off-topic search terms in one fell swoop, as with broad match types).
Broad Match negative keywords can potentially remove A LOT of stuff…and since what doesn’t come into your account is all but invisible to you, there’s a high potential opportunity cost there.
If you’re really worried about removing potentially good variations of a keyword, err on the side of caution and use exact match negative keywords. Otherwise, go with phrase match.
While you should definitely use our real estate investing negative keyword list as a starting point, it’s just that: a start.
Your own market will produce lots of local variants that we could never think of ahead of time. That’s why it’s critical to add your own negative keywords to your Google Ads account over time. This will cut wasted spend, allowing you to bid more on the clicks you do want, getting more leads and lowering your cost per deal acquisition.
The best way to do this is by taking a look at your Search Term report. Here’s how to do that:
Inside your Google Ads account, navigate to the left hand side menu and click “Keywords.” Then, click “Search Terms.”
An important note about the Search Terms Report: it doesn’t usually show you ALL your data. In fact, let’s take a closer look at the search terms report above:
Here I can see the search terms pictures represent a total of 79 impressions (views of my ads) and 2 clicks.
But the campaign as a whole generated 2,737 impressions and 45 clicks. That means that less than 3% of my total search terms are showing up in this report!
Sadly, this is now the norm. Google has throttled the amount of data that flows into the Search Terms report. And while they later walked that back a bit, increasing data flow, it still represents only a tiny fraction of all the searches your account is triggered by.
Despite this significant drawback, the Search Term report is still great for spotting potential negative keywords.
Look over your search terms report. Ask yourself:
– Do any of these keyword seem off base?
– Are any of these keywords notably wrong or incorrect?
– Are there variations of my keywords that are correct in terms of what I’m targeting, but which I hadn’t expected (like the “grand theft auto” examples above)?
If you find a keyword that seems off base, it’s simple enough to add it to your Negative Keywords right from this screen.
Click the box to the left of a keyword you want to turn into a negative keyword.
Then, at the top of the report, click “Add As Negative Keyword.”
From there, it’s the exact same process as covered in my tutorial above!
My recommendation is that, if you are in the Real Estate Industry and spending $2,000 a month or less on ads, you should be adding negative keywords about once every 30 days.
If you are spending more than $2,000 a month, it’s probably best to at least look for negative keywords every 14 days or so.
Keep in mind that, as you add more negative keywords, less and less off-topic search queries will come into your account. That means that this process gets easier and quicker over time, so if it seems like a pain early on, don’t give up!
A word of caution: Never, ever, EVER add negative keywords to your account without looking them over first.
Yes, we work with real estate investors around the country every single day; and yes, these are the negative keywords that we use. But that doesn’t mean that they’re automatically right for your business or your market. Please take the time to look these over before adding them to your Google Ads account.
To add these negative keywords to your account at the Campaign Level, click on the campaign you want to edit. Then click Keywords > Negative Keywords and click the Blue “+” button. These keywords, by default, are in the format of Negative Phrase Match Keyword, although you’ll see some Exact Match Keyword in there as well.
(And by the way – if you need help putting together an online marketing plan for YOUR real estate investing business, consider jumping on a call with my team. We’re happy to break down the strategies we’re using to generate motivated seller leads and deals right now, all over the country.)
Happy marketing! 🙂
Negative keywords | Match type |
“how much can i afford for a house” | Phrase match |
“torrents” | Phrase match |
“protection company” | Phrase match |
“hoarding” | Phrase match |
“south americans” | Phrase match |
“section” | Phrase match |
“jump houses” | Phrase match |
“redfin” | Phrase match |
“recently sold homes” | Phrase match |
“jason morris” | Phrase match |
“andrew morris” | Phrase match |
[zillow] | Exact match |
“staging your home” | Phrase match |
“zillow” | Phrase match |
[buy repossessed house] | Exact match |
[buy house in usa] | Exact match |
“gta5” | Phrase match |
“gta v” | Phrase match |
[real estate investor websites] | Exact match |
“renovating your home” | Phrase match |
“youtube” | Phrase match |
“scammer” | Phrase match |
recently sold house | Broad match |
“I want to buy” | Phrase match |
“shorts for sale” | Phrase match |
“representative jobs” | Phrase match |
“buy modular homes” | Phrase match |
“spenser” | Phrase match |
“sister wives” | Phrase match |
“proof of funds” | Phrase match |
“home buyer program” | Phrase match |
“rent bounce house” | Phrase match |
“in aruba” | Phrase match |
“can i deduct” | Phrase match |
“gopro” | Phrase match |
“ronald morris” | Phrase match |
“cynthia morris” | Phrase match |
“reddit” | Phrase match |
“what credit score is needed to buy a house” | Phrase match |
“what do you need to buy a house” | Phrase match |
“who buys used mobile homes” | Phrase match |
“foreclosures and short sales” | Phrase match |
“airbnb” | Phrase match |
“in nassau” | Phrase match |
“wii u” | Phrase match |
“monarrez” | Phrase match |
“skyrim” | Phrase match |
“commission on selling a house” | Phrase match |
“sellers responsibility” | Phrase match |
“realtor get” | Phrase match |
“quikr homes” | Phrase match |
“national homebuyers fund” | Phrase match |
“buy home in” | Phrase match |
“sale of home” | Phrase match |
“home for sale near” | Phrase match |
“loopnet” | Phrase match |
“cost of selling and buying a house calculator” | Phrase match |
“cost to sell home calculator” | Phrase match |
“could i buy a new home with $208000 in” | Phrase match |
“craigslist craigslist house to buy” | Phrase match |
“craigslist looking house in” | Phrase match |
“credit Bureau” | Phrase match |
“denver hosuing market today how to get a house” | Phrase match |
“diy treehouse” | Phrase match |
“do you want to paint” | Phrase match |
“does both people on deed of house” | Phrase match |
“doublewide homes for sale by owner only no agents” | Phrase match |
“eminem buys house” | Phrase match |
“flipping houses transactional funding finding buye” | Phrase match |
“foreclosed homes for sale in” | Phrase match |
“foreclosed homes for sale near” | Phrase match |
“foreclosed house and lot for sale in” | Phrase match |
“foreclosed land in for sale” | Phrase match |
“free money to help buy a house” | Phrase match |
“get a house for free in” | Phrase match |
“get hired” | Phrase match |
“get hired with a real estate relocation company” | Phrase match |
“goat houses for sale” | Phrase match |
“habitat for humanity houses for sale” | Phrase match |
“heather dubrow house for sale” | Phrase match |
“home buying amount” | Phrase match |
“home inspection checklist for buyers” | Phrase match |
“homes for on the area 85040” | Phrase match |
“homes for sale 125000” | Phrase match |
“homes for sale 150 000 or less” | Phrase match |
“homes for sale under 150 000 in” | Phrase match |
“horton homes” | Phrase match |
“house for sale 200000 85053” | Phrase match |
“house for sale big garage” | Phrase match |
“house for sale close to” | Phrase match |
“house for sale in nebraska under $50000” | Phrase match |
“house for sale with 2 master suites” | Phrase match |
“house to buy in london uk” | Phrase match |
“house to buy thars ship” | Phrase match |
“houses for least amount of money” | Phrase match |
“houses for sale 85008” | Phrase match |
“houses for sale around 80000” | Phrase match |
“houses for sale has a basement” | Phrase match |
“houses for sale in colorado under 200 000” | Phrase match |
“houses for sale in the 200000” | Phrase match |
“houses for sale on the knolls” | Phrase match |
“houses for sale under 200000 in the west valley” | Phrase match |
“houses needing renovation for sale” | Phrase match |
“houses to buy in surprise” | Phrase match |
“how fast do condos sell in” | Phrase match |
“how much it cost to buy a house” | Phrase match |
“how much it is to buy a house” | Phrase match |
“how much it is to buy na house” | Phrase match |
“how much to get a house ready to sale” | Phrase match |
“how old is my house by address” | Phrase match |
“how pay for moving when waiting for house closing” | Phrase match |
“how to buy a house from auction” | Phrase match |
“how to buy a house with cash without a realtor” | Phrase match |
“how to buy a rent house without putting money down” | Phrase match |
“how to buy a second home for rental” | Phrase match |
“how to buy an auction home” | Phrase match |
“how to buy cheap houses” | Phrase match |
“how to make quick cash in real estate” | Phrase match |
“how to purchase a home without a realtor” | Phrase match |
“i need a house for sale in” | Phrase match |
“i want to buy a new house how much can” | Phrase match |
“i wish i could buy a large house” | Phrase match |
“im looking for buy house 60000 dollars” | Phrase match |
“lease to buy homes” | Phrase match |
“list of realtor fees for selling” | Phrase match |
“local modular home manufacturers” | Phrase match |
“look for houses online” | Phrase match |
“looking to buy a house 200 00 in” | Phrase match |
“micro homes for sale” | Phrase match |
“mobile homes used for sale by owner” | Phrase match |
“modern tiny house for sale” | Phrase match |
“nice big homes for sale under 300000 dollars” | Phrase match |
“nicole curtis houses for sale” | Phrase match |
“north port foreclosures for sale” | Phrase match |
“one person house for sale” | Phrase match |
“ozone companies” | Phrase match |
“phoenix arizona buy a house” | Phrase match |
“portable bunk house for sale” | Phrase match |
“property sales by owner” | Phrase match |
“prpoetry source” | Phrase match |
“ptl houses for sale” | Phrase match |
“qualifications to buy” | Phrase match |
“quick sale 1988 dbl wide mobil home” | Phrase match |
“quote about buying house important” | Phrase match |
“real estate relocation companies” | Phrase match |
“rent banners for bounce house” | Phrase match |
“rent buy house in” | Phrase match |
“rent to buy homes” | Phrase match |
“sale land in 84088” | Phrase match |
“sample letter to homeowner to buy house” | Phrase match |
“sell my furniture fast” | Phrase match |
“sell your property in mexico” | Phrase match |
“selling real estate contract” | Phrase match |
“staging empty house for sale” | Phrase match |
“staging ideas” | Phrase match |
“staging ideas for selling your home” | Phrase match |
“start real estate buying” | Phrase match |
“summershomes” | Phrase match |
“tamarisk houses for sale” | Phrase match |
“taxes on property sale” | Phrase match |
“the cost of buying a house” | Phrase match |
“the homevestors team” | Phrase match |
“things that help sell a house” | Phrase match |
“to jail” | Phrase match |
“use others money to flip houses” | Phrase match |
“used tiny houses for sale” | Phrase match |
“want to buy a one bed room katrina house” | Phrase match |
“want to buy one bedroom” | Phrase match |
“wgat i want in new home” | Phrase match |
“what happens when you sell” | Phrase match |
“what is the average price to buy a house in” | Phrase match |
“what is the average realtor fee for selling a house” | Phrase match |
“what to know when selling a house by realitor” | Phrase match |
“when it comes to” | Phrase match |
“where can i find houses for sale in” | Phrase match |
“where to buy a house in the caribbean” | Phrase match |
“where to by a house” | Phrase match |
“which credit bureau id needed to buy a house” | Phrase match |
“who buy destressed mobile homes in east tx” | Phrase match |
“who buys & moves modular homes 81416” | Phrase match |
“who buys manufactured homes in arizona” | Phrase match |
“who buys mobile homes in arizona” | Phrase match |
“who buys moblie homes in tucson” | Phrase match |
“who the owner of my house” | Phrase match |
“wrap around mortgage” | Phrase match |
“zillow buy house denver townhomes” | Phrase match |
“catchy phrase” | Phrase match |
“kitsap” | Phrase match |
“programs to avoid foreclosure” | Phrase match |
“tiny houses for sale” | Phrase match |
“recently sold” | Phrase match |
“looking for a home to buy” | Phrase match |
“buicks” | Phrase match |
“tax implications” | Phrase match |
“remorse” | Phrase match |
“daniel castillo” | Phrase match |
“200 square foot house for sale” | Phrase match |
“21 century homes” | Phrase match |
“25000 houses for sale” | Phrase match |
“3 2 home buyer” | Phrase match |
“Affordable homes being built” | Phrase match |
“Average down payment on a house in Arizona” | Phrase match |
“Banners for bounce houses for sale” | Phrase match |
“Barbie houses to buy” | Phrase match |
“Best rent to own companies” | Phrase match |
“Best way to look for houses online” | Phrase match |
“Best way to stage your home to sell” | Phrase match |
“Boat house for sale” | Phrase match |
“Bounce house for sale” | Phrase match |
“Bounce houses for sale” | Phrase match |
“Buy a homes in” | Phrase match |
“Buy a house cheap” | Phrase match |
“Buy house in Russia” | Phrase match |
“Buying a house in the Philippine” | Phrase match |
“Buying a house under 50k” | Phrase match |
“Cash buying a house” | Phrase match |
“Castle for sale house” | Phrase match |
“Cheap glass houses for sale” | Phrase match |
“Cheap home sell phx az” | Phrase match |
“Cheap houses to buy in” | Phrase match |
“Commercial jump house for sale” | Phrase match |
“Complaints on cash 2 sell now” | Phrase match |
“Credit need to own a house” | Phrase match |
“David wojcik buys houses” | Phrase match |
“Fastest way to buy a house” | Phrase match |
“Goodyear az buy a house” | Phrase match |
“Home buy” | Phrase match |
“Homes for sale 150000 or less” | Phrase match |
“Homes for sale in goodyear under 120000” | Phrase match |
“Homevestors complaints” | Phrase match |
“Homevestors reviews” | Phrase match |
“House selling website” | Phrase match |
“I need to sell my furniture” | Phrase match |
“If I buy a house for 410000 how much” | Phrase match |
“Mansions for sale” | Phrase match |
“Market conditions to sell your home” | Phrase match |
“Moved houses for sale” | Phrase match |
“Nice house bad neighborhood” | Phrase match |
“Openhouse” | Phrase match |
“Order a house” | Phrase match |
“Panelized homes” | Phrase match |
“Price of house in” | Phrase match |
“Qualifications to buy a house” | Phrase match |
“Rafterhouse homes for sale” | Phrase match |
“Rent to own companies in” | Phrase match |
“Saint joseph prayer for selling a house” | Phrase match |
“Sellers responsibiility when selling a house” | Phrase match |
“Short sales in zip code 85226” | Phrase match |
“Stage house to sell” | Phrase match |
“Tiny homes for sale” | Phrase match |
“Tiny houses for sale in” | Phrase match |
“Tree houses for sale” | Phrase match |
“Used tiny house for sale” | Phrase match |
“Want to buy a house” | Phrase match |
“What do u need to buy a house” | Phrase match |
“Whats my home worth” | Phrase match |
“When selling a home do you want to paint” | Phrase match |
“Where can I buy brand new house in” | Phrase match |
“Where can I find a pretty house in 85041” | Phrase match |
“all program to buy home in usa with little money” | Phrase match |
“amazing abandon homes for sale” | Phrase match |
“average costs of selling a house” | Phrase match |
“average down payment” | Phrase match |
“average fees” | Phrase match |
“average time for a house to sell” | Phrase match |
“bad credit buy a house” | Phrase match |
“banners for bounce house” | Phrase match |
“best places to buy house” | Phrase match |
“buy a home with no credit” | Phrase match |
“buy a house in” | Phrase match |
“buy a house or rent a house in” | Phrase match |
“buy a tiny house” | Phrase match |
“buy flip houses” | Phrase match |
“buy here pay here houses” | Phrase match |
“buy house peyton colorado” | Phrase match |
“buy house under 10k” | Phrase match |
“buy used trailer home” | Phrase match |
“buy wholesale houses” | Phrase match |
“buying a home in mexico” | Phrase match |
“buying a house with unpermitted work” | Phrase match |
“calatlantic” | Phrase match |
“can I afford” | Phrase match |
“can i buy foreclosed homes” | Phrase match |
“cappaert homes” | Phrase match |
“casa serena holmes for sale 8525o” | Phrase match |
“cash houses for sale” | Phrase match |
“cashautta la real estate” | Phrase match |
“cheap home for sale” | Phrase match |
“cheap home for sale in” | Phrase match |
“cheapest place to buy a house in the world” | Phrase match |
“cool houses to buy” | Phrase match |
“cool small houses for sale” | Phrase match |
“frank lloyd wright” | Phrase match |
“house for buy” | Phrase match |
“tax exemptions” | Phrase match |
“1st time home” | Phrase match |
“1st time homebuyer” | Phrase match |
“5000 dollars” | Phrase match |
“app to sell” | Phrase match |
“assemble products” | Phrase match |
“baby cash” | Phrase match |
“bay head homes” | Phrase match |
“baytown homes” | Phrase match |
“best austin realtors” | Phrase match |
“best realtors in chicago” | Phrase match |
“best scent” | Phrase match |
“best site for new listings” | Phrase match |
“buy house for $1” | Phrase match |
“buy houses with no money” | Phrase match |
“buy property in” | Phrase match |
“buy this house at” | Phrase match |
“buy tiny house” | Phrase match |
“buy to own” | Phrase match |
“buyer pipeline” | Phrase match |
“buyers program” | Phrase match |
“buying a manufactured home” | Phrase match |
“buying help” | Phrase match |
“buying multi” | Phrase match |
“cash at home” | Phrase match |
“cash flow properties” | Phrase match |
“cash for homes business” | Phrase match |
“cash from home” | Phrase match |
“cash homes for sale” | Phrase match |
“city housing” | Phrase match |
“city programs” | Phrase match |
“commercial blvd” | Phrase match |
“commercial note for sale” | Phrase match |
“dictionary”” | Phrase match |
“do cash” | Phrase match |
“e myth” | Phrase match |
“eori island” | Phrase match |
“fire house for sale” | Phrase match |
“flat fee real estate agents” | Phrase match |
“flat rate realtor” | Phrase match |
“florida classifields” | Phrase match |
“for home buyers” | Phrase match |
“for sale by owner kits” | Phrase match |
“for sale by owner real” | Phrase match |
“force wife” | Phrase match |
“foreclosed houses in” | Phrase match |
“free home listing” | Phrase match |
“freeport grand bahama bahamas” | Phrase match |
“full amount” | Phrase match |
“get information mailed” | Phrase match |
“grapic” | Phrase match |
“haous” | Phrase match |
“help you sell.com” | Phrase match |
“home buying incentives” | Phrase match |
“home buying programs” | Phrase match |
“home owner sales” | Phrase match |
“homebuilders in maryland” | Phrase match |
“homes for sale by owner in” | Phrase match |
“homes for sell” | Phrase match |
“house for sale cash” | Phrase match |
“houses financed by owner” | Phrase match |
“how do u submit an offer” | Phrase match |
“hubzu” | Phrase match |
“i need to buy” | Phrase match |
“investor needs to know” | Phrase match |
“key financial measures” | Phrase match |
“lake of the ozarks real estate for sale” | Phrase match |
“listing a house” | Phrase match |
“listing my home” | Phrase match |
“looking to buy house in” | Phrase match |
“mls flat rate” | Phrase match |
“money to flip” | Phrase match |
“my floating home” | Phrase match |
“oklahoma city buy houses” | Phrase match |
“owner website” | Phrase match |
“party plan” | Phrase match |
“percentage realtors” | Phrase match |
“photographs”” | Phrase match |
“pic of a house” | Phrase match |
“positive foreclosure” | Phrase match |
“private homes for sale” | Phrase match |
“private parties commercial” | Phrase match |
“professions”” | Phrase match |
“realtor help with repairs” | Phrase match |
“reia” | Phrase match |
“saint to pray” | Phrase match |
“sell at home” | Phrase match |
“sell my trailer” | Phrase match |
“selling scripts” | Phrase match |
“selling shoes” | Phrase match |
“sold homes” | Phrase match |
“st joseph and selling a house” | Phrase match |
“st. joseph” | Phrase match |
“to be moved” | Phrase match |
“wood shops” | Phrase match |
[buy house hampton] | Exact match |
[buy houses in durham] | Exact match |
[buy housing] | Exact match |
[buy super modern house] | Exact match |
[buyer direct rel estate llc] | Exact match |
[buying a home with cash paperwork] | Exact match |
[checklist sell by owner home] | Exact match |
[foreclosure homes on sale] | Exact match |
[home buying after foreclosure] | Exact match |
[house for sell by owner] | Exact match |
[houses for sale as is] | Exact match |
[low houses for sale] | Exact match |
[margin home for sell] | Exact match |
[move ready house for buy] | Exact match |
[navy federal house loan rates] | Exact match |
[people buy house by the side of the road] | Exact match |
[questions to ask a realtor when selling your home] | Exact match |
[real estate that sells homes] | Exact match |
[rrh option to buy houses] | Exact match |
[second time home buyer] | Exact match |
[seeking privet properties investors] | Exact match |
[selling a home that is rented] | Exact match |
[which house buying checklist] | Exact match |
3d printed house | Broad match |
“matt james” | Phrase match |
“home buyers grant” | Phrase match |
“metroplex” | Phrase match |
[home buyers grants] | Exact match |
“dick morris” | Phrase match |
“commission rate” | Phrase match |
“how to word” | Phrase match |
“what to ask” | Phrase match |
“phone script” | Phrase match |
“howard hanna” | Phrase match |
“rocitizens” | Phrase match |
“mark spain” | Phrase match |
“how can i buy house” | Phrase match |
recent sold home | Broad match |
“defuser” | Phrase match |
“home buying program” | Phrase match |
“home buyers grants” | Phrase match |
“how much did the house sell for” | Phrase match |
[first amer home buyer] | Exact match |
“emails of” | Phrase match |
“legal requirements” | Phrase match |
“fence king” | Phrase match |
recent sold house | Broad match |
“tarek” | Phrase match |
“phil ross” | Phrase match |
[buy abandoned house] | Exact match |
[national homebuyers alliance] | Exact match |
“moriah mills” | Phrase match |
“after you sell your house” | Phrase match |
“how can i buy home” | Phrase match |
“important notice” | Phrase match |
“audrey morris” | Phrase match |
“first amer home buyer” | Phrase match |
“national homebuyers alliance” | Phrase match |
“that sold” | Phrase match |
“best house” | Phrase match |
“house buying program” | Phrase match |
“recent sold house prices” | Phrase match |
“house buyer program” | Phrase match |
“robin milligan” | Phrase match |
“homebuyers workshop” | Phrase match |
“housebuyers workshop” | Phrase match |
[buy abandoned home] | Exact match |
“blake porter” | Phrase match |
“anderson carter” | Phrase match |
“randy rosen” | Phrase match |
“beth sells” | Phrase match |
“7 secrets” | Phrase match |
“when you buy a foreclosed home” | Phrase match |
[buy repossessed home] | Exact match |
“when you buy a forclosed home” | Phrase match |
“when you buy a forclosed house” | Phrase match |
“when you buy a foreclosed house” | Phrase match |
[buy repossed home] | Exact match |
[buy repossed house] | Exact match |
[buying prefabricated home] | Exact match |
[buying prefabricated house] | Exact match |
“buying properties subject to” | Phrase match |
“someones share” | Phrase match |
“Home sell for at” | Phrase match |
“Home sell for on” | Phrase match |
“House sell for at” | Phrase match |
“House sell for on” | Phrase match |
“recent sold home prices” | Phrase match |
“what documents required” | Phrase match |
“buying House” | Phrase match |
“first american home buyer” | Phrase match |
“first american home buyer protection” | Phrase match |
“first american home buyers” | Phrase match |
[first american home buyer] | Exact match |
[first american home buyer protection] | Exact match |
recently sold home | Broad match |
“dale buys houses” | Phrase match |
“how much do house sellers make” | Phrase match |
“how do you bury” | Phrase match |
“chapter 7” | Phrase match |
“flat tv” | Phrase match |
“nursing home” | Phrase match |
template | Broad match |
“credit score” | Phrase match |
“sticker” | Phrase match |
“sexy” | Phrase match |
“home theater system” | Phrase match |
“rent to own” | Phrase match |
“lemon law” | Phrase match |
“france” | Phrase match |
“paris” | Phrase match |
“home gym” | Phrase match |
“habitat for humanity” | Phrase match |
“japanese” | Phrase match |
“government grant” | Phrase match |
“technical” | Phrase match |
“bounce house” | Phrase match |
“mobile” | Phrase match |
“government grants” | Phrase match |
“game” | Phrase match |
[house for sale] | Exact match |
[buy houses] | Exact match |
“business for sale” | Phrase match |
Portugal | Broad match |
“builders” | Phrase match |
“money from home” | Phrase match |
“david morris” | Phrase match |
“loan” | Phrase match |
“loans” | Phrase match |
“earn cash” | Phrase match |
“insurance” | Phrase match |
“puppy” | Phrase match |
“copper” | Phrase match |
“fannie mae” | Phrase match |
“dvd” | Phrase match |
“real estate agent” | Phrase match |
“games” | Phrase match |
“playstation” | Phrase match |
“gun” | Phrase match |
“for sale” | Phrase match |
“shopping” | Phrase match |
“costa rica” | Phrase match |
“attorney” | Phrase match |
“xbox” | Phrase match |
“resume” | Phrase match |
“resumes” | Phrase match |
“taxes” | Phrase match |
“college” | Phrase match |
“sims” | Phrase match |
“tree house” | Phrase match |
“income” | Phrase match |
“curriculum” | Phrase match |
“jewelry” | Phrase match |
“sex” | Phrase match |
“employment” | Phrase match |
“work” | Phrase match |
“buying home” | Phrase match |
“decoration” | Phrase match |
“free” | Phrase match |
“rent” | Phrase match |
“china” | Phrase match |
“training” | Phrase match |
“cold call” | Phrase match |
“manager” | Phrase match |
“wholesale” | Phrase match |
“fake” | Phrase match |
“manufactured” | Phrase match |
“trustee” | Phrase match |
“first home buyer” | Phrase match |
“adhd” | Phrase match |
“small business” | Phrase match |
“ads” | Phrase match |
“first time buyer” | Phrase match |
“mobile homes” | Phrase match |
“homes for sale” | Phrase match |
“home depot” | Phrase match |
“manufactured homes” | Phrase match |
“to buy” | Phrase match |
“mobile home” | Phrase match |
“5000” | Phrase match |
“pampanga” | Phrase match |
“book” | Phrase match |
“books” | Phrase match |
“first home” | Phrase match |
“bible” | Phrase match |
“proposal” | Phrase match |
“new mortgage” | Phrase match |
“walmart” | Phrase match |
“decor” | Phrase match |
“network” | Phrase match |
“home for sale” | Phrase match |
“house for sale” | Phrase match |
“mice” | Phrase match |
“video” | Phrase match |
“stickers” | Phrase match |
[houses for sale] | Exact match |
“porno” | Phrase match |
“form” | Phrase match |
“credit” | Phrase match |
“auction” | Phrase match |
“ebay” | Phrase match |
“home decor” | Phrase match |
“how to make” | Phrase match |
“xxx” | Phrase match |
“porn” | Phrase match |
“lesbian” | Phrase match |
“chest” | Phrase match |
“profession” | Phrase match |
“scam” | Phrase match |
“assistance” | Phrase match |
“tutorials” | Phrase match |
“india” | Phrase match |
“university” | Phrase match |
“signs” | Phrase match |
“instrument” | Phrase match |
“monopoly” | Phrase match |
“photo” | Phrase match |
“tutorial” | Phrase match |
“charlotte” | Phrase match |
“canada” | Phrase match |
“boats” | Phrase match |
“photos” | Phrase match |
“trucks” | Phrase match |
“vietnam” | Phrase match |
“texas” | Phrase match |
“barbie” | Phrase match |
“sydney” | Phrase match |
“recruitment” | Phrase match |
“employers” | Phrase match |
“recruiters” | Phrase match |
“career” | Phrase match |
“job” | Phrase match |
“careers” | Phrase match |
“employer” | Phrase match |
“recruiter” | Phrase match |
“jobs” | Phrase match |
“saint” | Phrase match |
“no money down” | Phrase match |
[buy home] | Exact match |
“opinion” | Phrase match |
“designs” | Phrase match |
“test” | Phrase match |
“car” | Phrase match |
“cars” | Phrase match |
“dictionary” | Phrase match |
“writing” | Phrase match |
[buying a home] | Exact match |
“pictures” | Phrase match |
“franchise” | Phrase match |
[show] | Exact match |
“thank you” | Phrase match |
“ad” | Phrase match |
“lease” | Phrase match |
“letter” | Phrase match |
“cheap” | Phrase match |
“part time” | Phrase match |
“photography” | Phrase match |
“1st time home buyer” | Phrase match |
“first time home buyer” | Phrase match |
“boat” | Phrase match |
“boat house” | Phrase match |
“learn how to” | Phrase match |
“bank” | Phrase match |
“banks” | Phrase match |
“fast and furious” | Phrase match |
“broker” | Phrase match |
“buying property” | Phrase match |
“shirts” | Phrase match |
“shirt” | Phrase match |
“pussy” | Phrase match |
“bingo” | Phrase match |
“prayer” | Phrase match |
“for rent” | Phrase match |
“vacation” | Phrase match |
“teen” | Phrase match |
“ham radio” | Phrase match |
“t shirt” | Phrase match |
“wholesaler” | Phrase match |
“anxiety” | Phrase match |
“soho” | Phrase match |
“on sale” | Phrase match |
“personnel” | Phrase match |
[home depot] | Exact match |
“gift card” | Phrase match |
“houses for sale” | Phrase match |
“fucks” | Phrase match |
“fuck” | Phrase match |
“school” | Phrase match |
[home buyer] | Exact match |
[buy house] | Exact match |
[buying a house] | Exact match |
[buy a home] | Exact match |
[buy homes] | Exact match |
“program” | Phrase match |
“castle” | Phrase match |
“castles” | Phrase match |
“mansions” | Phrase match |
“faith” | Phrase match |
“rentals” | Phrase match |
“rental” | Phrase match |
“grants” | Phrase match |
“surveys” | Phrase match |
“candle” | Phrase match |
“picture” | Phrase match |
“chicago” | Phrase match |
“samsung” | Phrase match |
[condos for sale] | Exact match |
[home for sale] | Exact match |
“commercial property for sale” | Phrase match |
“truck” | Phrase match |
“grand theft auto” | Phrase match |
“cook” | Phrase match |
“naked” | Phrase match |
“mortgage assistance” | Phrase match |
“haiti” | Phrase match |
“mexico” | Phrase match |
“belize” | Phrase match |
“colombia” | Phrase match |
“indonesia” | Phrase match |
“brazil” | Phrase match |
“first time” | Phrase match |
“italy” | Phrase match |
“whole sale” | Phrase match |
“realtors” | Phrase match |
“south carolina” | Phrase match |
“antique” | Phrase match |
“antiques” | Phrase match |
“pdf” | Phrase match |
“diy” | Phrase match |
“jewelers” | Phrase match |
“jail” | Phrase match |
“federal” | Phrase match |
“incentives” | Phrase match |
“van” | Phrase match |
“tow truck” | Phrase match |
“learn” | Phrase match |
“poland” | Phrase match |
“used” | Phrase match |
“scams” | Phrase match |
“vouchers” | Phrase match |
“voucher” | Phrase match |
“calculator” | Phrase match |
“south american” | Phrase match |
“idea” | Phrase match |
“usa” | Phrase match |
“seminar” | Phrase match |
“nude” | Phrase match |
“graduate” | Phrase match |
“where to buy” | Phrase match |
“paint” | Phrase match |
“education” | Phrase match |
“house for sell” | Phrase match |
“stage” | Phrase match |
“tax sale” | Phrase match |
“services” | Phrase match |
“international” | Phrase match |
“articles” | Phrase match |
“article” | Phrase match |
“opinions” | Phrase match |
“capital” | Phrase match |
“market” | Phrase match |
“modular” | Phrase match |
“shoes” | Phrase match |
“consultants” | Phrase match |
“salary” | Phrase match |
“tax” | Phrase match |
[home buying process] | Exact match |
“image” | Phrase match |
“manual” | Phrase match |
[foreclosed homes] | Exact match |
“mls” | Phrase match |
“textbooks” | Phrase match |
“textbook” | Phrase match |
“baked goods” | Phrase match |
“st joseph” | Phrase match |
“dreaming” | Phrase match |
“house for sale by owner” | Phrase match |
“pinata” | Phrase match |
“decorations” | Phrase match |
“laundering” | Phrase match |
“puerto rico” | Phrase match |
“hud” | Phrase match |
“full time” | Phrase match |
“grant” | Phrase match |
“museum” | Phrase match |
“wholesaling” | Phrase match |
“wholesalers” | Phrase match |
[buy new home] | Exact match |
“hiring” | Phrase match |
“foreclosure properties” | Phrase match |
[estate sales] | Exact match |
[homes sale] | Exact match |
[sell real estate] | Exact match |
“seminars” | Phrase match |
“furniture” | Phrase match |
“tips” | Phrase match |
“programs” | Phrase match |
“sears” | Phrase match |
“philippines” | Phrase match |
“beijing” | Phrase match |
“pics” | Phrase match |
“houses for sell” | Phrase match |
“naca” | Phrase match |
“tree” | Phrase match |
“hire” | Phrase match |
“oregon” | Phrase match |
“definition” | Phrase match |
“course” | Phrase match |
“courses” | Phrase match |
“schools” | Phrase match |
“princess” | Phrase match |
[short sale] | Exact match |
“guide” | Phrase match |
“first time home buyers” | Phrase match |
“first time buyers” | Phrase match |
“virgin islands” | Phrase match |
“postcards” | Phrase match |
“postcard” | Phrase match |
“trailer” | Phrase match |
“sri lanka” | Phrase match |
“jamaica” | Phrase match |
“photographs” | Phrase match |
“contracts” | Phrase match |
“sue” | Phrase match |
“vinegar” | Phrase match |
“legislation” | Phrase match |
“soul food” | Phrase match |
“doublewide” | Phrase match |
“jeweler” | Phrase match |
“short sales” | Phrase match |
“tax credit” | Phrase match |
“salaries” | Phrase match |
“bed bugs” | Phrase match |
“minnesota” | Phrase match |
“warranty” | Phrase match |
“listing” | Phrase match |
“central america” | Phrase match |
“class” | Phrase match |
“occupation” | Phrase match |
“jackson” | Phrase match |
“flyers” | Phrase match |
“worcester” | Phrase match |
“dummies” | Phrase match |
“judd” | Phrase match |
“underwater” | Phrase match |
“phillipines” | Phrase match |
“rating” | Phrase match |
“how to buy” | Phrase match |
“lighthouse” | Phrase match |
“cheapest” | Phrase match |
“developer” | Phrase match |
“canadians” | Phrase match |
“kits” | Phrase match |
“kit” | Phrase match |
“reviews” | Phrase match |
“review” | Phrase match |
“concept” | Phrase match |
“earth” | Phrase match |
“pakistan” | Phrase match |
“credits” | Phrase match |
“classes” | Phrase match |
“phase” | Phrase match |
“401k” | Phrase match |
“lagoon” | Phrase match |
“chase” | Phrase match |
“seafood” | Phrase match |
“social” | Phrase match |
“tiny” | Phrase match |
“chevy” | Phrase match |
“buy a new house” | Phrase match |
“house inspectors” | Phrase match |
“mobil home” | Phrase match |
“rv” | Phrase match |
“guyana” | Phrase match |
“gta” | Phrase match |
“iaai” | Phrase match |
“statue” | Phrase match |
“blue crab” | Phrase match |
“patron” | Phrase match |
“ripoff” | Phrase match |
“rent to own homes” | Phrase match |
“plan” | Phrase match |
“harmony” | Phrase match |
[low income home buying] | Exact match |
“how to buy a house” | Phrase match |
“pch” | Phrase match |
[houses to buy] | Exact match |
“selling your art” | Phrase match |
“escalade” | Phrase match |
“camry” | Phrase match |
[sell my condo] | Exact match |
“craigslist” | Phrase match |
“calculate” | Phrase match |
“bangladesh” | Phrase match |
“None” | Phrase match |
“indiana” | Phrase match |
“occupations” | Phrase match |
[house buying process] | Exact match |
“cute” | Phrase match |
“what percent” | Phrase match |
“city home” | Phrase match |
“real estate jobs” | Phrase match |
“charge” | Phrase match |
“gains” | Phrase match |
“household items” | Phrase match |
“flat fee listings” | Phrase match |
“wa” | Phrase match |
“mansions for sale” | Phrase match |
[homes for sales] | Exact match |
“bandit” | Phrase match |
“deadline” | Phrase match |
“foreclosed homes for sale” | Phrase match |
“how to purchase a home” | Phrase match |
“galaxy” | Phrase match |
“jump” | Phrase match |
“termite” | Phrase match |
“repo” | Phrase match |
“postgraduate” | Phrase match |
“checklist” | Phrase match |
“delhi” | Phrase match |
“lahore” | Phrase match |
“barbarian” | Phrase match |
“euros” | Phrase match |
“trample” | Phrase match |
“ratings” | Phrase match |
“bounce” | Phrase match |
“home for sell” | Phrase match |
“houses for buy” | Phrase match |
“cleaning houses” | Phrase match |
“clean houses” | Phrase match |
“10 dollars” | Phrase match |
“letter of intent” | Phrase match |
[home buyers grant] | Exact match |
“how to buy foreclosed homes” | Phrase match |
“how to buy a foreclosed home” | Phrase match |
“reo properties” | Phrase match |
“how to calculate” | Phrase match |
“prefab” | Phrase match |
“colors” | Phrase match |
“trailers for sale” | Phrase match |
“home letter” | Phrase match |
“can i buy” | Phrase match |
“wrap” | Phrase match |
“alberta” | Phrase match |
“for sale house” | Phrase match |
“home buyer grants” | Phrase match |
“agreement” | Phrase match |
“agreements” | Phrase match |
“intern” | Phrase match |
“rent to buy home” | Phrase match |
“verses” | Phrase match |
“xyz” | Phrase match |
“john morris” | Phrase match |
[how much house can i buy] | Exact match |
“professions” | Phrase match |
“abroad” | Phrase match |
“homes sold” | Phrase match |
[buy your house] | Exact match |
“what makes” | Phrase match |
“jules” | Phrase match |
“out of country” | Phrase match |
“bangalore” | Phrase match |
“1st time” | Phrase match |
“iphone” | Phrase match |
“staging” | Phrase match |
[buy new house] | Exact match |
“paperwork” | Phrase match |
“login” | Phrase match |
“philip morris” | Phrase match |
“unethical” | Phrase match |
“building for sale” | Phrase match |
“home buying calculator” | Phrase match |
“buyer list” | Phrase match |
“near me” | Phrase match |
“qualified” | Phrase match |
“furious” | Phrase match |
“prayers” | Phrase match |
“torrent” | Phrase match |
“moving jobs” | Phrase match |
“selling your photography” | Phrase match |
“do i need a lawyer” | Phrase match |
“home buyers guide” | Phrase match |
“1st home buyer” | Phrase match |
“cancelling” | Phrase match |
“home buyer grant” | Phrase match |
“wiki” | Phrase match |
“flat fee real estate listing” | Phrase match |
“gta 5” | Phrase match |
“gta v” | Phrase match |
The real estate investing industry is stuck in the past. And relying on old-school marketing strategies that used to work is a recipe for failure today. This includes SEO and content marketing. Realtors and agents have left real estate investors in the dust when it comes to SEO marketing. And this could doom the real
Many real estate investors dream of quitting their jobs to do deals full time. And while that’s a great thing for many, that might not be your reality (yet). Maybe you don’t even want to invest full time and would rather keep your REI business a side hustle. If you’d rather keep your investing business