If you’re brand-spankin’ new to investing, you’re probably unsure about where to even start.

I believe in one thing you really need to internalize in order to have long term success online marketing for motivated sellers. It’s not a strategy, it’s not a tactic, it isn’t anything to do with the marketing channels themselves. It has to do with your mindset.

Mindset and a Practical Approach

I personally hate the word mindset. I think there’s a lot of stuff about mindset out there in the realm of business self-help media and it just doesn’t really mean anything.

For me, mindset means that there are things you need to know and understand about what the investment process is going to be like and what online marketing is actually like. If you’re unprepared and think it’s going to be easy, you’re not going to make it to the end resolve. You won’t make it to the goal, your dream, the thing you’re trying to achieve.

As someone who teaches this to people, I have to spend some time thinking about mindset and thinking about what investors really need to understand about doing this long term and making it work for them.

The very first thing that I tell people when I talk about this, the most important mindset, is that you need to understand that everything valuable is difficult.

If you’re hiring someone to landscape your yard, it’s going to be easy. The people with the lawnmowers and clippers are going to come and take care of your lawn. You can hang out in the house, you can have a drink, chill out, and it’s going to be fine.

When you are working on something that is potentially life-changing, you think about what will happen to your business if you can acquire two, three, four deals every single month at a profit, so that you make more than you put in. You have steady cash flow. You don’t have to worry about where your leads are coming from. You know where your deals are. You have some stability. You think about the impact of that change on your business, on your life, how you think about investing, the kind of investor that you are. The amount of value there is massive if you can make it work.

Competition Will Never Cease, but Neither Should You

So naturally, it can’t be easy. No matter who helps you, no matter what you know about it. And the reason for that is there’s competition for all valuable things.

No matter how much you know about online marketing or how masterful you are with these channels, it’s always going to be hard to acquire deals at a profit because everybody’s competing for those same things.

Maybe you can figure out a secret to make this work for you. Maybe you’ve created a secret landing page that’s better than everybody else’s landing page. People are going to come and copy you. Now it’s not going to be unique. Now it’s going work less. Now it’s going be difficult again. Now you got to figure out what the next thing is.

So, it’s always difficult. That doesn’t mean that it can’t get easier, because if you work with someone who knows how to do this stuff, you can skip most of that learning curve and make it a lot easier. If you have systems in place that maximize your return on that investment, that makes it a lot easier. But it’ll never lack difficulty. And that’s okay.

I hope this resonates with you. All great things are hard to come by, but they’re worth it.

Photo source: Pixabay