If you don’t know how keywords are being used in Google Ads, you’ll never know which one performs the best. How will motivated sellers find you with an ad that is hiding on page 10 of the search results? Trusting the changes Google makes in advertising is equivalent to blindfolding yourself. You’ll never know which
If you’re stressed about attracting motivated sellers, it might make sense to think you need more clicks, leads, or closes. But the truth is: You don’t need more clicks, you need high-quality leads for more money in your pocket. In this episode, you’ll learn why maximizing productivity only works you to death and how to
As we dive headfirst into the new year, it makes sense that we’d look ahead to what Google has planned for 2021. While we don’t always know what Google has in store, we do know that the Page Experience algorithm update is slated to roll out in May of this year. We’re not always informed
Out of all the methods real estate investors use to get motivated seller leads, PPC is the best. Not perfect, but the best. It’s the quickest way to get leads into your funnel if you have a high converting website. And as you close deals from these leads, the return on ad spend, or more
If you want to avoid going broke on lazy marketing, you have to find the stuff that’s proven to work. It’s overwhelming dipping your toes in the pool of Google PPC, but there are ways to split-test without drowning. You don’t want to miss what’s going on in the water by lounging on the side.
